Directing Change

Directing Change Sponsors


 Thank you! We can’t do this work without your support. 

For more info about sponsorship, please view our Sponsorship Package or Contact us. 


California Counties and the Mental Health Services Act: Directing Change is part of statewide efforts to prevent suicide, reduce stigma and discrimination related to mental illness, and to promote the mental health and wellness of students. These initiatives are funded by counties through the Mental Health Services Act (Prop 63) and administered by the California Mental Health Services Authority (CalMHSA), an organization of county governments working to improve mental health outcomes for individuals, families and communities. For more information, visit


Take Action for Mental Health: As part of California’s ongoing mental health movement, the Take Action for Mental Health campaign is designed to help you check in, learn more, and get support for your own mental health or the mental health of someone you care about.


Blue Shield of California: Leading with equity, Blue Shield of California’s BlueSky Initiative provides resources for youth, families, educators, and caregivers to promote emotional well-being for youth mental health supports through access, awareness, and advocacy. The initiative works with the California Department of Education (CDE) and nonprofit organizations to improve educational and health outcomes for youth by ensuring access to culturally diverse and responsive mental health resources. Read BlueSky’s article about Directing Change here.

CalHOPE and the Children and Youth Behavioral Health Initiative (CYBHI) are programs of the CA Department of Health Care Services designed to help young people navigate the stress, anxiety, and depression they may experience from the many challenges they face. Youth engagement and youth voice are essential in the design and implementation of programs.

A big thank you to our Mental Health Thrival Kit Sponsors. To date, nearly 40,000 kits have been sponsored and distributed to youth across the state. 

California Department of Public Health (CDPH): Through the Office of Suicide Prevention (OSP), established by AB 2112 , CDPH serves as the designated state entity responsible for coordinating and aligning statewide suicide prevention efforts and resources through planning and collaboration across diverse partners and systems. The Mental Health Thrival Kit sponsorship was made possible by Grant # NU50CE002595 from the Centers for Disease Control and Prevention (CDC).

Trauma Research and Education Foundation (TREF): TREF is dedicated to reducing the number of trauma related deaths and injuries in San Diego County through awareness, education, prevention programs, and associated research programs.

Survivors of Suicide Loss: Survivors of Suicide Loss (SOSL) reaches out to and supports people who have lost a loved one to suicide. Directing Change and SOSL partner each year to put on the Annual Walk in Remembrance with Hope in memory of loved ones and to raise awareness about suicide prevention. Hope is just a step away. Learn more here!

Your Social Marketer: Your Social Marketer dreamed up the Directing Change Program and Contest in 2011 and has had the privilege of implementing the program since then. Your Social Marketer supports Directing Change with in-kind hours and services.

If you are experiencing an emotional crisis, are thinking about suicide or are concerned about a friend, call or text 988 for the Suicide & Crisis Lifeline (24/7)